Rodolphe Célestin — Product Design + Art Direction

A design journey,

With noteworthy projects.

Selected

Louvre Museum

Cultural platform

2021

Chanel

Virtual make-up tool

2022

DIOR

E-commerce

2020

Balmain

Mobile app.

2019

Opéra de Paris

Streaming platform

2023

Scroll down for overview

Blank.app

Professional banking service

2024

Opéra de Paris

Cultural game platform

2022

Opéra de Paris

Global platform

2022

Christian Louboutin

E-commerce platform

2022

Arthus Bertrand

E-commerce platform

2022

Lydia app.

Finance

2022

Leading brands I had

The opportunity to work with

Blank.app

Professional banking service

Dedicated to professionals, the app offers features like credit cards, transfers & cash deposits to simplify business management.

I led end-to-end product design projects, translating company strategie into design value and deliverables backed with data.

My role went beyond the product team as I influenced brand design on various topics for defining the brand DNA.

Lead product designer, 2023 to present. UI extracts only. Full case study available on request.

Design solutions achieved: highest activation rate since launch / cut customer support operational time by 45% / lowered client acquisition costs.

Blank app design system

Opéra de Paris

Aria, cultural game platform

To present opera, ballet or classical music with a light-hearted and quirky tone — that's Aria app's promise. Since its launch in April 2020, Aria has thrived with unique editorial content like quiz & games.

Goals: renew and attract a new audience by reshaping perceptions of Opéra national de Paris and guiding them into its ecosystem (ticketing, subscriptions) i.e more revenue.

Made at Mazarine Digital agency, 2022. UI concept extracts only.

Christian Louboutin

E-commerce platform

Mazarine Digital always raises the bar in term of creativity and art direction for brand communication. This platform is no exception and provides seamless gateways throughout the site, facilitating exploration so customers can discover the full range of Christian Louboutin's offerings.

The design principles and values inspires the imagination, transforming it into a lever of engagement across all points of the ecosystem.

I led a team of 2 visual designers, overseeing design production and supporting UX/UI enhancements. Made at Mazarine Digital agency, 2022. UI extracts.

Design solution increased the conversion rate and the number of returning visitors.

Opéra de Paris

Global platform

Supporting UX/UI improvements in the Opéra de Paris' global digital ecosystem and delivering design values aligned with the Opéra de Paris' commercial strategy.

A key mission was to retain clients through annual subscriptions to boost revenue.

Made at Mazarine Digital agency, 2022. UI extracts only.

Design solution increased year-over-year growth in traffic, subscriptions, and revenue.

Arthus Bertrand

E-commerce platform

Built on e-commerce UX/UI best practices, the platform features powerful customization tools for a wide range of products and offers in-store reservation option to increase conversion and revenue.

Made at Mazarine Digital agency, 2022. UI extracts only.

Lydia

Financial app. (investment hub)

From user research to user testing, I handled the entire design process to understand why it is challenging for users to make their first investment in assets. The proposed solution involves social trading within one's inner circle, aiming to increase user investments and generate company revenue through commissions.

Made at The Design Crew, 2022. UI concept extracts.